With the advent of the internet and its diffusion, the professional universe has been transformed, adapting itself to this new form of communication. The Webmaster is the one who is responsible for designing and building a website, building a portal following the main rules of the web, following the technical part and supervising the activities of the other operators with whom he often collaborates like web design. the content manager.
The web master develops client and server applications, follows all stages of development and is the main responsible for uploading the site to the network. Among other things, it also deals with indexing the portal, putting into practice the SEO logics and ensuring a strategic positioning on the main search engines. Specifically, the webmaster has the burden of choosing the most suitable host for the client, takes care of the technical implementation of the portal, verifies the functionality of the site; publish the site on the web; supervises and manages the site, providing assistance to customers.
Many people become Web Masters through a self-taught course, learning through the study of applied computer manuals and, at the same time, putting into practice the concepts learned. To become a qualified Web Master however, it is necessary to possess both the technical knowledge and a professional qualification such as a degree in Applied Computer Science or Computer Engineering or a certificate.
The basic rule to learn quickly and well is to do a lot of practice and experiment with the acquired information in the field.
The Webmaster can decide to work both as an employee and as a freelancer, managing a customer network on his own, taking care of every aspect of building a portal. The nearest professional outlets are at web agencies, communication companies, companies that deal with information technology, collaborating in the construction of websites with other programmers and web specialists. The web master can also work at advertising agencies or companies that advertise, on behalf of the classic media or new communication channels.